2010 and 2011 has been a rough period for concert organizers in Japan. Between sudden cancellations by artists, beef between promoters and the Tohoku earthquake wiping more than 3 months of concerts from the Japan music scene it is no wonder that fans are a bit apprehensive to buy advance tickets.
However, in the case of the Bow Wow Tour being brought to us by 2REntertainment and Starnite Entertainment everything seems legit. Fox channels will be airing an interview with the artist on their brand new BS238 channel, MTV has begun raffeling off tickets to a few lucky fans via their website and the Universal Japan twitter has been grinding out tweets to promote the tour.
But probably the best PR for the event was provided for Bow Wow himself when he tweeted in Japanese that he’d be performing in Japan.
For those who’ve not yet had the opportunity to party in Shibuya, one of the most famous clubs in Tokyo with the hottest sound system is a spot called Shibuya WOMB. People such as A-Trak and Trey Songz have performed there in the past, and now this Thursday, October 27th Bow Wow will also be headed back to the Womb.
What made Bow Wow’s tweet the great topic of conversation was the direct translation of WOMB (the club uses the Western alphabet, rather than Japanese) into it’s Japanese Kanji form 子宮 It is unlikely that many Japanese were actually aware of the real meaning of WOMB. This random use of English words for aesthetics by the entertainment industry and graphic designers is rather common in Japan. Well, one can imagine the confusion when fans tried to figure out where the ‘womb of shibuya’ was and why Bow Wow would be performing there. lol
They say there’s no such thing as bad publicity just poor spin. It would seem to be true in Bow Wow’s case, as his optimistic use of Google translate provided a fun conversation starter for music fans.
Bow Wow’s concert tour is as follows and for those of you unable to make it to Tokyo yours truly will be live tweeting the entire week 🙂
Thursday, October 27th – Shibuya Womb
Friday, October 28th – Yokohama Blitz & Starnite Chiba
Saturday, October 29th – Diamond Hall Nagoya
Sunday, October 30th – Universe Osaka
For tickets, please visit the e+ link below:
For more details about the tour, please visit: